Moshe Aelyon Has the Last Word
May 01, 1999
Who says event planning can't be fun? That's the whole reason Moshe Aelyon started his Westport, Conn.-based Mosaic Event Planning & Catering four years ago. "I was having more fun planning parties and entertaining friends," he says, "than...
Pretty Is as Pretty Does
May 01, 1999
WHEN DESIGNER Julie Ford first told her co-workers at An Occasion to Remember about the site they would be using for a gala event, their reaction was swift: "Are you crazy? What a dump!" "They swore to have me committed," says Ford...
French Twist
May 01, 1999
THE CHALLENGE? Keeping a 22-year-old fund-raiser fresh while pleasing a sophisticated clientele-all without breaking the bank. The solution? Using a little savoir-faire...
May 1, 1999
May 01, 1999
HOLY WEDLOCK! AN INTERVIEW WITH JAY ELLIS
Apr 01, 1999
When it comes to dealing with clients, "everything is a little bit different for weddings," says Jay Ellis, owner of Ellis Tents & Events...
Art Deco Island Dream
Apr 01, 1999
EVERY WEDDING IS loaded with challenges, whether it's a hard-to-please bride, a remote site or transporting guests smoothly. For a weekend wedding on a small island off the coast of Los Angeles, Long Beach, California-based A Great Event greeted...
The Last Word
Apr 01, 1999
ON SELLING "Everyone in my company is cross-utilized. My salespeople operate and my operators sell. This way everyone gets to see events through to the end. We are always trying to find new business. Once you stop those sales calls, you stop the...
Strong Past, Solid Future
Apr 01, 1999
To see a bright future, one must have a clear vision of the past. To ensure that 600 top donors of Northwestern University could see the benefit of their continued financial support, Chicago-based G/M! Productions crea-ted a fund-raising event...
Tradition with a Twist
Apr 01, 1999
SUCH WAS THE case for a high-end wedding produced by Kathy G. Mezrano, owner of Kathy G. & Company, a catering firm in Birmingham, Alabama. The wedding, held at Birmingham's Pine Tree Country Club, for which Mezrano is the in-house caterer...
Love Makes the Wedding Go Round
Apr 01, 1999
WHEN YOU SMELL popcorn and see cotton candy, you might fondly recall a carnival from your childhood days. Not so for Richard Magid, president and owner of Famous Firsts Ltd. in Pompano Beach, Florida. He recalls one of his most successful-albeit...
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