Los Angeles-based party rental giant Classic Party Rentals and Chameleon Chairs, also based in Los Angeles, announced last week that they have entered an exclusive national marketing agreement whereby Chameleon’s chairs and barstools will be avai...

Allies are important, and that goes for the rental industry as well. Case in point — the Global Rental Alliance, which was developed to meet a twofold mission: to improve information flow about rentals from country to country and to increase the ...

WHAT'S the best place to display party rental inventory — in a printed piece or on a speedy Web site? Here we take stock of differing opinions...

BEAUTIFUL brides, gracious guests, fabulous food — that's what weddings are made of. That, and cicada infestations, alligators and clueless caterers. Party rental pros have seen some wacky weddings, and here they share their stories of matrimonia...

PARTY and event rental companies often find that their special skills are still in demand even after the party is over. Party Reflections of Charlotte, N.C., has grown from being a sponsor of a bridal show to taking over the show. Here, company p...