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Special Events Blog

Who's News in Special Events for October 29, 2020

Special events business news

Random Studio collaborated with the Chloé’s creative team to deliver a multi-layered event through the streets of Paris for the fashion brand’s 2021 season launch.  

The production, entitled ‘A Season in Hope’, was created by Random Studio alongside Natacha Ramsay-Levi, creative director at Chloé, and focused on the themes of sisterhood and togetherness.The show began with 37 models, wearing the new collection, walking through the streets. Their journeys were captured and broadcast via livestream to a digital audience and onto three screen walls at the distanced event at the Palais de Tokyo, where they finally converged for the catwalk finale. 

Denise Florio has been named Director of Sales, Marketing and Events for Hyatt Regency Aruba Resort Spa and Casino. Throughout her 16-year career, Florio has worked with several Hyatt properties as well as helped develop hundreds of sales professionals.  Florio brings her expertise and knowledge of the northeast market to oversee the sales and events teams, and assist in improving overall revenue through market analysis, strategic planning, and aggressive sales. Additionally, Florio is directing the sales and marketing strategies for the resort and maximizing hotel income through room bookings, meetings, and events all while adhering to enhanced safety measures in today’s climate.  

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