Roxy Quevedo, Event Director, Zeta Event Productions
Roxy Quevedo is a Certified Event Designer and has worked to grow Zeta Event Productions (previously Zeta Entertainment), a full-service event company. With over 13 years as a Certified Wedding Planner, as well as a strong background in corporate events and sales meetings, Roxy has led city events such as Bal Harbour for over 8 years, organically growing those events from 100 to over 1000 attendees. Roxy is the Studio Manager for Victoria Machin Photography, where she attends many photography conferences and judges contests. She has spoken on multiple occasions at The Special Event conference and BizBash Miami.
Jackie Cerna, Operations Director, Zeta Event Productions
Jackie Cerna has a master's in hospitality business management from Florida International University. She has worked in hotel management, particularly in socials and wedding markets. She’s an experienced storyteller and video editor who focuses on innovation and results-oriented solutions.
Victoria Machin, Photographer, Victoria Machin Photography
Victoria Machin has been a photographer for over 13 years, primarily as owner of Victoria Machin Photography as well as exclusive photographer for Zeta Event Productions. Her unique and distinctive style of photography has won multiple awards. She specializes in wedding photography and underwater photography, capturing and delivering upscale and timeless masterpieces. Her degree in Art & Science was inspired to take her photography to new heights while studying fine arts in Assisi, Italy. Her continuous passion and commitment for excellence leads to her creativity and artistry.
Stop Leaving Money on the Table
Thursday, March 30 at 12:30 p.m.
In this session, you will learn:
- How to upsell
- To do less weddings while increasing your sales revenue
- The impact of collaborations
- Setting & exceeding sales goals
- Growing your inventory or services
- Obtaining control of your future
- Educating the client
- Measuring the missed opportunities
- Enthusiasm is contagious
You can see Roxy, Jackie, and Victoria LIVE at Catersource + The Special Event in Orlando from March 27-30.