When you ask most event planners what kind of technology they typically utilize at their events, they’ll reply with things like “using a big screen for main stage events” or “PowerPoint projectors for every breakout session.” Those things are ...
One of the biggest challenges for any conference organizer is to ensure you meet your return on investment (ROI). There are many varied activities and event musts that will assist in achieving this result; however, one major factor is to nail ...
It takes a different sort of spirit to work in the world of events. Individuals must be willing to work long hours on weekends and holidays, have a “show-must-go-on” mentality, and get a charge from transforming a blank ballroom or an empty fi...
Email and social media are a great way to share information--because they're broad-based, fast and cheap.
On the other hand, email and social media are a terrible way to share special information—because they're broad-based, fast and cheap...
As most of you may already know, "Emerald Green" was recently announced as Pantone’s 2013 Color of the Year. This color is trending in fashion, home decor and event design! Not only are we seeing this color in linens, florals, cakes and...
I had the very great pleasure to visit the ISES San Antonio chapter last week. And even though I gave a different speech than the one they had expected (sorry, I must have missed the memo!), that was the only sour note on a very sweet day.
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Mobile apps provide some very powerful benefits to event attendees that previously weren’t available--they enable interaction with information and other attendees in real-time based on location.
Currently, mobile apps aren’t yet wide...
Mobile usage is skyrocketing. Mobile web traffic has surpassed desktop traffic in some countries and others are poised to follow. The average smartphone user has 65 apps installed, but uses just 15 on a regular basis. As mobile web usage...
You don’t have to be in Hollywood to need a script. In fact, all businesses that deal with clients need a script for their employees. So if you have clients, and I hope you do, this means you.
I had one of those "As a client, I am going to...
