NEW OPPORTUNITIES, new pressures — DMCs are in the same state of flux as all segments of the special event industry. Offering his global perspective is Matthew Sheppard, chief operating officer of Alexandria, Va.-based Destinator by PGI, with...
WHAT BETTER WAY to give preferred meetings clients a taste of your properties' culinary talents than by letting them experience your top toques in action? Such was the bright idea behind Festivex Special Events' “Iron Chef” theme dinner for client...
WHEN COSMETICS COMPANY BPI approached David Skovron to design the July launch of L'eau Bleu D'Issey, a new men's fragrance from fashion label Issey Miyake, he knew he needed to catch the eye — and nose — of his audience. The president of New York...
THEY MAY HAVE had a hometown advantage when it came to participating in Chicago's long-awaited Millennium Park inaugural gala. But, say staffers of 35-year-old Chicago event and concert production veteran JAM Productions and famed caterer Wolfgang...
YOU DON'T ASK for cola when you're thirsty; you ask for “Coke” or “Pepsi.” Do you want coffee or “Starbucks”? Would a plain shirt or one with your favorite sports team logo be more memorable...
Mention the islands of the South Pacific, and images of crystal blue water, palm trees and deserted beaches come to mind. What you may not consider are shipping rates, transportation problems and power outages...
A MILLION-PLUS bucks may seem a rather extravagant gift for your average birthday celebrant. But Los Angeles' Museum of Contemporary Art is no average honoree. Likewise, the party celebrating MOCA's 25th year was not your typical anniversary gala...
NOTHING ADDS ZING to a corporation's trade show presence like a live — and often very lively — special event. So say design pros along with their savvy marketing and communications counterparts, who note a major upswing in demand for brand...
AN ISLAND PARTY is the perfect occasion for tiki torches and tropical drinks, right? Wrong — when the island in question in Alcatraz. With the infamous former prison-turned-tourist-attraction as the site for her October event, Bill Graham Special...
