When high-style architect meets high-end jeweler, it's a great excuse for a celebration. And that's just what Tiffany & Co. did on Sunday night, taking over a section of Rodeo Drive in Beverly Hills in front of its store to launch its Gehry...
HE may have stuck with one company for longer than most, but that doesn't mean Richard Foulkes has had just one career. Far from it, says the director of special events and productions at New York's Imagination Inc. — the U.S. division of London...
SHE came to New York looking for an acting career, but she is now a star of special events. As director of protocol and corporate entertainment for financial media giant Forbes Inc., Cathi Culbertson and her full-time staff of five oversee an ave...
AN architect of event experiences, including a 15-year stint at PGI Inc., C.B. Wismar made headlines in December with the news that he joined Minneapolis-based Carlson Marketing as vice president of event marketing. In his role, he will aid the c...
IMAGINE an automotive marketing event literally created by its target market. Imagine a product launch going far beyond the usual outreach to industry media to inspire 300 million impressions, due in part to ongoing blog coverage by its own parti...
Domestic diva Martha Stewart launched her DVD series, developed by Warner Home Video, with a pretty party at the Celeste Bartos Forum within the New York Public Library...
THE Grammys, the Emmys, the Oscars: Three-hour-plus awards shows have become the norm, not to mention a running joke among hosts. But when Monroe, La.-based marketing and sales organization The United Group wanted to cut the three-hour running ti...
Telling the audience about the brand is one thing, having them experience it is another. New York-based EventQuest created a stirring brand experience last month for electronics manufacturer Samsung.
For the 2005 Samsung Global Roadshow, leaders...
REPEAT events pose challenges for any producer. In the area of incentives, the pressure's that much more intense. Intended to show corporate employees what's in store for them if they work their hardest, these events must be sensational enough, y...