Some 44 percent of executives responsible for their company's incentive spend say they will have bigger budgets to work with this year than last, while 30 percent say their spend will be about the same. Only 20 percent say they will have less...
WHILE 80 percent of Robert Sivek's event business these days is corporate work, the producer got his start in social. “I was a social worker, and fundraisers were a byproduct,” he says of his unusual 1970s career launch. “I was working with the...
THERE were no shuttles, no relaxed breakfasts and definitely no frills when Wiesbaden, Germany-based Circ Corporate Experience GmbH & Co. sent 1,000 of client E.ON Energie AG's managers to chilly Varna, Bulgaria, for three days last November for...
WHEN you make a big announcement, you need a big stage. Imagination USA provided just such a setting for client Ford Motor Co. at Ford's new-model introduction meeting, held July 31 through Aug. 11 in Las Vegas. This year's event marked the first...
THERE'S nothing like New York's annual Fashion Week to get the blood of style mavens pumping. And there's nothing like Fashion Rocks to kick off the city's weeklong celebration of design innovation. Curated by Sir Elton John and featuring music...
EIGHTY-one percent of businesses can't be wrong. That's how many companies are turning to event marketing to make a meaningful impact, according to the EventView 2006 study from George P. Johnson Co. and MPI...
CLAIRE Jolley Stroope, CMP, started as a meeting and event planner, worked in catering and, finally, began a business consulting event companies and corporations on their spend. Now she works in procurement as a senior manager of global meeting...
As this issue goes to press, we are in Gala Award madness. Our offices are overflowing with entries ranging from corporate product launches to bar mitzvahs to a celebration honoring the 60th year on the throne for a Southeast Asian monarch. Look...
HOW to create an event space in a very public place? Try tents. Or as self-described “sales goddess” Suzanne Warner of Surrey, British Columbia-based tent-maker Tentnology describes them, “space articulators,” which helped BMW last year with its...