WHILE 80 percent of Robert Sivek's event business these days is corporate work, the producer got his start in social. “I was a social worker, and fundraisers were a byproduct,” he says of his unusual 1970s career launch. “I was working with the...

WHEN Toronto's SickKids Foundation first approached event planner Hala Bissada, it delivered a clear mandate: “Come up with an event that's family-oriented, caters to our donors, involves children and is executed in keeping with our reputation for...

THERE were no shuttles, no relaxed breakfasts and definitely no frills when Wiesbaden, Germany-based Circ Corporate Experience GmbH & Co. sent 1,000 of client E.ON Energie AG's managers to chilly Varna, Bulgaria, for three days last November for...

I bought myself an early Christmas present: a copy of Deborah Davis' book “Party of the Century: The Fabulous Story of Truman Capote and His Black and White Ball.” As I write this, it is nearly 40 years to the day that Capote invited 540...

WHEN you make a big announcement, you need a big stage. Imagination USA provided just such a setting for client Ford Motor Co. at Ford's new-model introduction meeting, held July 31 through Aug. 11 in Las Vegas. This year's event marked the first...

THERE'S nothing like New York's annual Fashion Week to get the blood of style mavens pumping. And there's nothing like Fashion Rocks to kick off the city's weeklong celebration of design innovation. Curated by Sir Elton John and featuring music...

EIGHTY-one percent of businesses can't be wrong. That's how many companies are turning to event marketing to make a meaningful impact, according to the EventView 2006 study from George P. Johnson Co. and MPI...

CLAIRE Jolley Stroope, CMP, started as a meeting and event planner, worked in catering and, finally, began a business consulting event companies and corporations on their spend. Now she works in procurement as a senior manager of global meeting...

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