International event producer Global Events announced Thursday that it has acquired New York-based event marketing company Paint the Town Red. Terms were not disclosed. Ranked 12th worldwide on the Special Events Magazine "50 Top Event Companies"...
It used to be that the sole family-friendly corporate event was the company picnic. But not anymore. Now, corporations host a wide range of events that free parents from the babysitter hunt and include kids in the fun...
If Claudette Bouton wrote a roundup of her career, it would include everything from a car saleswoman to a “gas rodeo” organizer. These days, the corporate event planner for Atlanta-based AGL Resources, a natural gas distributor, hosts events for...
How does an event start out in one place and end up in another? Slashed budgets, venue availability and revised goals can all be culprits. Here, four corporate event planners take us from pitch to party and from rendering to reality — sharing...
The competition for event audiences at Sundance is nearly as fierce as the film fest itself. Hit events take star power, site cachet and entertainment allure to attract the cream of the crowd crop at Park City, Utah's annual celebration of...
Busy New Yorkers have mastered the art of multitasking, and Saks Fifth Avenue's flagship store has brought this concept to special events with its Corporate Outreach Program. On any day or night of the week, professionals can gather at the...
While a newspaper's redesign may be newsworthy, few would consider it the stuff that fashion shows are made of. President and CEO Carolyn Luscombe, CSEP, CMP, of Eclectic Events International in Toronto disagrees. When a Canadian newspaper asked...
The Super Bowl is, without question, the biggest pro football event of the year. But for countless event professionals and their savvy clients, the big game is so much more than that. With its cultural associations — game-day parties, tailgating...
One difficult venue, two consecutive nights, a thousand-plus tough-to-please guests. What's a production company to do? In the case of Laguna Niguel, Calif.-based Elite Productions, tasked with creating two events for client Roth Capital Partners...
Although special events are often painted as nothing more than frivolous fun — sometimes with a little fundraising thrown in — a growing number of hosts are creating events where the guests work hard to do good...